Imogen Jones

  My mood board is the flow from left to right as the video grows. Using the checklist I wanted to incorporate the different tones as the story built. I wanted there to be some sort of contrast from the beginning and the end to make the audience interested and somewhat relate to them and show them that life gets better and more vibrant. The dark depressing tones associate with the insomnia and anxiety felt at the beginning, then as the story starts to build with the journeys to the designated spot, it starts to add in more colours and when the actors are together, it is all vibrant and feels good.

Love song conventions to include as its appealing for my ideal audience: -         Storyline  being shown clearly – engaging audience -         Lip-syncing  – representing the actors’ feelings -         Different shot angl es (long shot then cutting to close up) and  speeds of shots  to make it more interesting (slow and fast tempo shots) -         Lots of  different settings  to make it interesting – inside and outside shots -         Different social group  represented (high classes and lower classes) -         Editing  is more realism (no CGI) and changes scenes on the beat for a more fluid and appealing video -         Different types of tones  – near the start is more darker tones and as the story...